Superfood Aruba: Where Groceries Feel Like Treasure Hunts

Every trip to Aruba has its own rhythm—sun, sand, ocean breezes, and a little ritual of wandering through Superfood, the island’s Dutch-inspired grocery store that feels like a blend of local culture and European tradition.

Walking through the aisles, you’ll find everything from fresh produce and local fish to Dutch cheeses, specialty wines, and the kind of everyday comforts that make an island trip feel just a little more like home. But one discovery stood out on my last visit: homemade stroopwafels filled with fresh honey and caramel.

The Sweet Find

Forget the packaged versions you grab at airports. These stroopwafels were fresh—soft, chewy, and layered with warm caramel and honey that tasted like it had just been poured. You could smell the sweetness before you even took a bite. Pair them with a cup of coffee in the morning or a glass of wine at sunset, and suddenly you realize why the Dutch have been enjoying them for centuries.

Why Superfood is More Than a Grocery Store

Superfood isn’t just a place to stock the fridge for the week. It’s an experience. It’s where you discover new flavors, chat with locals picking up their favorite cheeses, and spot visitors filling carts with treasures to take back to their hotel rooms or condos. It’s as much a part of the Aruba experience as a day at Eagle Beach or a sunset sail.

A Taste That Stays With You

That bite of fresh stroopwafel with honey and caramel? It instantly becomes part of your Aruba memory book. Sweet, comforting, and unexpected—just like the island itself.

So next time you’re in Aruba, don’t just pass by Superfood on your way to the beach. Step inside, grab a bag of stroopwafels, and let the flavors remind you that paradise is found not only in the waves but in the small, sweet surprises along the way.